Creative Direction, Production, Direction, Videography, Editing

Take an exclusive behind-the-scenes glimpse into the work of the Embark in Scottsdale team as they utilize their expertise to guide young people on their healing journeys.

I wanted to make a piece that showcased our clinics beyond a traditional walk-through tour — and this was a big one. Because I wanted to show Embark clinicians in action, I needed teenagers, and quite a few of them!

Due to budget constraints, we couldn’t hire actors. So, I garnered support from my coworkers at Embark to source their teenagers (and a few of their kid’s friends) to volunteer to be in this video.

I filmed the clinicians and staff a couple of weeks in advance to help me plan and organize my shot list. Then, I coordinated with our volunteer actors and the clinic to plan the shoot. On-set, I directed the teenagers through various scenes and scenarios (individual therapy, family therapy, art therapy, group therapy, etc.) to match the key talking points the clinician’s brought up during their interview. This footage was then recycled into a variety of projects, like the clinic tour video, and a video about experiential therapy.