Creative Direction, Production, Videography, Editing

Nutrition is a huge focus to Embark’s holistic approach to mental health treatment. From vibrant salads bursting with colorful vegetables to hearty, protein-rich entrees, each meal is thoughtfully prepared to support the physical and mental well-being of the young people in their care.

To demonstrate this, I collaborated with the marketing team to craft a list of interview questions and coordinated with the staff at the Embark location in San Martin, California to arrange a filming day. This video was a half-day shoot in conjunction with filming for the location’s video tour, and an interview with the executive director.

Rebecca, the chef, initially showed some nervousness about being on-camera for the interview, so I decided to change up my schedule and gather b-roll of her cooking as a warm-up and build rapport. Because she was used to the camera, and more familiar with me, by the time we filmed her interview, she was relaxed and confident. Her warm, caring personality shine through her every word, and I am so glad that we changed the plan so that we could showcase it!